ib tutor,tutorial-Website Promotion Methods to Increase Traffic to Your Website

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Website Promotion Methods to Increase Traffic to Your Website By: raghhav sammrat

Marooned on your own island? Don’t you sometimes feel like it’s only you who visits your website? Well, it isn’t only you who ever felt like that, and that is precisely the reason for emergence and growing existence of website and search engine optimization professionals. They design a website promotion strategy and provide all the technical support you need. Read further to know some common tricks of trade you can use for website promotion and how you can optimize your site for search engines - the most effective method for website promotion.

Common tricks of trade for website promotion are:
· Submitting your site to web content directories.
· Providing a free product or service.
· Uploading some viral content i.e. content which the visitor will download and share with others. For e.g. if your site is related to movies, celebrity picture galleries with new and interesting celeb pictures can be your viral content.
· Paid advertisements - Most of the major search engines accept payment to place your website address in the ‘paid links’ section for the relevant keywords.

Good ranking with search engines is the most important way of website promotion. Check your website for mistakes that keep you away from good ranking. For your convenience some of the most common ones have been listed below:
· You have a lot of images conveying your message instead of text.
· Lack of ‘right’ keywords. For e.g. if you sell musical instruments then having ‘music’ as your keyword will not divert the right audience to you.
· You are using right keywords in the wrong places or lets rather say in the less effective sections of your website. Primarily keywords in links, and meta tags are most important. Secondarily, keywords in the actual content. Using keywords in the page title, headings, and first paragraphs of content helps more than having them in the latter sections of the content.
· Your site has inappropriate keyword density. Not just low keyword density content but also content stuffed with keywords, adversely affects your website promotion via search engines. The recommended density is 3-7% for the major 2 or 3 keywords and 1-2% for minor keywords.
· You do not have a lot of inbound links, or backlinks. Backlinks are your links on other sites. Backlinks are very important because they are considered to be a measure of your site’s popularity amongst the web audience. You need to get other sites to do your website promotion.

There are many more technical factors involved to get a good ranking with search engines. Seek SEO service, from a search engine and website optimization company for your website promotion. They use dozens of tools combined with their constant research in many important areas like, search engine norms for ranking etc., to provide you with the best keywords, appropriate keyword density, URL format, building backlinks and a lot more. Your website promotion efforts will pay off only if you follow a systematic approach towards it under professional guidance.