ib tutor,tutorial-Search Engine Optimization Key Factors

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Search Engine Optimization Key Factors By: Derrick Jones

Seattle Search Engine Optimization

Search Engine Optimization is intended to boost your website (or websites) to the top of the most important search engines by using the hottest seattle search engine optimization techniques as well as optimizing of both on-site and off-site factors. Optimizing a website generally involves changing the content and HTML code to help enlarge its significance and dominant search engines for specific keywords.

There are a few things that you must to consider before you start working on getting better search engine rankings. One is that search engine crawlers look at a number of various factors when crawling a website and not every web site is indexed by the search engines. It is alleged that there are around 200 search engine marketing factors that Google uses to rate web pages in the Google search results.

Here are a small number of steps that you can apply that will help your website show up better in the major search engines.

Keyword Phrases in URL (While not a very huge factor, if done correctly this can be a very potent way to accomplish the number 1 position on the most important search engines. Select a domain name for your site that uses words from your best keywords'. If not, it's ok, you possibly will still rank just as good without it.).

File Names (Always give your pages a genuine name, you don't want to use something like product4.php, it is better to use the name of the product or service as the page name, this will help the page to be important to the search engines.).

Title Tags (Make sure this tag displays the name of your page or keywords you are trying to target, but don't over stuff them with keywords.).

Description Tag (The description tag is just a snippet of text that the search engines post from your page in any given search query. Write this so that it is attractive to buyers rather search engines.).

Content (We all know that content is king when it comes to search engines so the better you optimize your content the greater chance you have at climbing the rankings.).

XML Sitemaps (XML sitemaps are a way of communicating to the search engines the page structure of your site, how often page content is updated, and when new content is added to the site.).

Heading Tags (Heading tags such as H1 and H2 are given more weight by search engines so it is a good idea to use these when you can.)

If you implement these basic steps then your website will be on it's way to higher rankings in the search engines. The finest part about search engine optimization is that it’s entirely free for you to take benefit of, assuming that you have the time that is needed in order to get the job done. You could always just hire a seo company to do it for you, and there are many benefits to hiring a professional SEO company. A SEO company knows what search engines are looking for and therefore can you make your life a whole easier by having them do the work for you.