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ib tutor,tutorial-Search Engine Optimization (SEO)


Search Engine Optimization (SEO) By: Nasrullah Mardani

 

A lonely website is a lost item on the Internet. Consider millions of millions website indexed in google alone. It is estimated that 340 million people search via search engines for their interests, daily new information of services and products. That really matters for so many people. It comes in mind that search engine use some link popularity so as to give position to the website with respect to its features according the searches made on the search engine. Imagine how nice it feels when your website appears the very first at the search made on the search engine. It is only possible with the work of search engine optimization, or SEO. SEO helps in getting your website the right position in the search location, it really makes it clear to what extent is your website useful and how much is it benefiting you. SEO is all about optimizing the results of the searches on web leading towards your website. SEO gives position to the website of a particular search made, according to the content, HTML code, animation and algorithm. A lot is behind the SEO working; it is assumed that the websites listed top is most likely to be visited abundantly. Where as entering the range of first top results is a good motive towards ranking.

Many researches have found that the SEO has been the best form of advertising, both offline and online, profiting the company from penny to penny. SEO is practical to bring what customer according to their needs at the right time in right options. SEO targets the right people and attract the right people who want to buy your product with full information at the right time. It is thus very important to have a good writer who claims the right about the product giving complete perceiving knowledge to the customers, to make them aware in an easy way. SEO work can be done on behalf of any company, other than this, the writer has its own business to compile words for its clients. So in proving their marketing results it all depends on the writers of the company how they intend to write about their products and what content make them achieve high rankings that they can derive traffic towards their sites and pull the customers for long and remain at high rank constantly. This thus requires the white hat strategy as the black hat procedures prove to be impatient. What is important over here is that SEO writings are quite central to achieve rankings. What self can be done cannot do by others, provided the writer is highly skillful, reliable and has been into writing so as to give high rankings.

There are many discussions made about how search engines and how search engine optimization took place. At the same moment it is a bitter truth that some businesses have an adversarial relationship within it. Any way, SEO expert should work practically taking it as a project and put the efforts made in the right places so as to get the most out of the campaign. No work of SEO project can be done in an isolated place. Both the work has to be done parallel, if one stuck at a point, the other side gets overwhelmed and this causes loss in sales by everyday increment. Some of the SEO methods that are considered by al campaigns are blogs, helps in receiving the comments, article writings and mass distribution for improving marketing, the link building strategies to create more awareness. Press releases to put more attention towards new things, products or services, content page exchange or buy outs, directory submission for most of the major search engines to crawl over and social book marking. Every step has its own feature that brings quality to the website towards high ranking. These steps have been basics in any SEO project, rules are to be followed to bring the utmost results for the campaign and to benefit it. SEO work is interesting if it brings profit to the company and many companies are depending on it.

 

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