ib tutor,tutorial-Link Building Proficiency. 7 Point Checklist that Renders You the Best Webpage to Place a Link On

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Link Building Proficiency. 7 Point Checklist that Renders You the Best Webpage to Place a Link On By: Cristian Lungu

Off-site SEO is probably the most challenging part of all online marketing industry. To help you ease the pain of link building, I decided to lay down all qualifications that a good back link source must comply with so that your business website gets a serious shot of adrenaline in the organic listings. I managed to come up with…

7 Questions to filter out your potential link sources:

1. Where exactly did THEY place their back links?

In general well founded websites are listed in topnotch directories like DMOZ and Yahoo Dir.. In addition to this they're constantly referred to on social media platforms and communities formed around other respectable websites..

Then again, there are a bunch of webmasters that focus on getting backlinks regardless of the niche the recipient is in. Linking partnerships with these SEO novices should be excluded from the very beginning.

Good analysis for link structures are obtained fairly cheap with different SEO instruments available today.

2. Do you find quality pieces of content on their website?

Evaluate their content quality, its ability to drive traffic, and the way it relates to your website from the visitor's perspective.

If both of your websites build a cohesive structure in terms of informational content and there is also potential to improve both of your traffic margins then you should initiate a link request.

You're primary criteria should be providing quality content for your readership. Once you have this taken care of, only then should you approach the SEO goals.

3. Does your targeted webpage have authority?

Do not just look at the PageRank assigned to the site's homepage, instead go deep and find out exactly what PR value has the webpage you intend having the link on.

Blogs are the perfect example for this SEO fact. Let me explain. As a new blog post is published it is placed on the domain's homepage, thus enjoys a high Pagerank. Once other articles or posts are published our particular post in pushed below until it slips to 2nd, 3rd... page that have a PR 0. Of course blogs are well dealt with by the search engines and this authority isn't passed and taken away so easily, but this is a general presentation to give you an idea of how PageRank flows.

Don't look just for immediate benefits; if the site is well built and has a continuous development, apply for a back link, even though that targeted webpage has for the moment, little to no authority.

4. With whom do they build link partnerships?

Authority webmasters tend to build communities of like minded individuals. Trusted websites have at least one community they're a part of.

They operate as neurological synapses permitting link juice to flow smoothly between members of the same mastermind group. With this new awareness pill in hand, see where does your targeted website's outbound links point to. Are they systematically referring other niche related sites and content? If they are, go ahead and join the party!

If there is no consistency in linking out, that website has no authority to pass on to your site so it doesn't worth investing time/money to get the link. Not to mention the increasing discontent that Google manifests towards webmasters that act greedy in preserving their PageRank by not linking out.

5. Are they breading links?

Because if they do, they're probably selling them.

I suggest not to entertain linking partnerships with them. The reason is twofold: Firstly, search engines assign no trust to these sites at all and 2nd they regularly whip out any link equity these sites gain, so your paid link equals rubbish.

6. Do they have a continuous presence in the search results? and Are they indexed regularly?

Take note if that website ranks for (uncompetitive) keywords in your niche market. The minimum requirement is to show up in the first four SERP pages.

Without being to strict I should go on and asses that even the third page is a little bit to modest. To get a detailed report use SEO Digger and Compete.com.

7. Do they have raving fans?

You should ask this question in order to form an accurate assessment about the amount of new readers you're business will be exposed to. Popular websites with active audiences are the perfect source of referral traffic. Placing a link on one highly visited page can explode your website traffic overnight. Checking subscribers stats can be done with Google Reader.